Parker Software announces key change to business strategy

Live chat and digital engagement specialist adopts a service-based approach to bespoke solutions

Stoke on Trent, United Kingdom, 16th December, 2015: Digital engagement specialist Parker Software has announced a key change to its ongoing business strategy.

Parker Software’s existing products: WhosOn, ThinkAutomation and ProspectAgent will be combined into a service-oriented model, allowing it to more easily provide flexible, bespoke solutions for businesses.

“Over the last year we’ve seen a great deal of interest in our products, but also a high demand for customised solutions” said Howard Williams, Marketing Director at Parker Software. “This change to our approach is a direct response to customer demand, allowing us to adopt a dynamic model that delivers specific and tailored solutions to each and every client.”

Parker Software’s services include:

• A complete digital contact centre for management of email, live chat, social media and transcribed voice and website messaging within a single interface.
• Message automation, visitor analysis and intelligent response – unlimited potential for businesses to provide a tailored, intelligent customer experience.
• Advanced visitor analysis – generate real time leads and reveal the identity of B2B website visitors for immediate contact with prospective clients.
• Flexible and intelligent IT process automation to streamline conflict resolution and optimise resource deployment.

Parker Software’s managed services also ensure that customers are fully trained on the use and benefits of each solution, allowing companies to immediately implement strategies to improve and enhance their business.

“The services we offer have come about through over a decade of carefully analysing developing trends and devising innovative solutions for real problems” Howard continued. “By specifically tailoring packages and providing comprehensive training and support, we can ensure that real results can be achieved immediately, along with significant return on investment.”

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• Further information about Parker Software can be accessed online here: http://www.parkersoftware.com

About Parker Software

Parker Software develops technology that brings businesses closer to their customers. Inspired by a differentiated vision for the future, its software aims to join the dots of digital communication.

The company was founded in 2003 and became an early instigator of the real-time communication revolution – namely via its flagship live chat software, WhosOn. Since then, Parker Software has expanded across Europe and the USA, building a global client base and helping 10,000 businesses in 100 countries gain control over their digital spend.

Behind this global expansion is ongoing investment in innovation. As Parker Software has grown, it has built a far-reaching suite of solutions focused around digital engagement, sales enablement and business process automation. This suite takes a cohesive single platform approach, synchronising a multitude of digital channels to drive operational efficiency. With a full range of services that include onsite training and consultation for bespoke and custom builds, Parker Software has the skills, experience and dedication to transform online businesses.

More information

Press Contact

Paul Lester
The PR Room Ltd
Tel: +44 (0) 845 094 2902
Mobile: +44 (0) 7977 429 741
Email: paul.lester@theprroom.co.uk

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